Declan became a licensed Realtor in 2004 and was first established in Marin County but relocated to the Inner East Bay and joined Red Oak Realty in 2010. Declan moved to Keller Williams Luxury in 2023. Being part of an established and widely respected local independent brokerage like Red Oak provided an enormous competitive advantage through the years for Declan’s clients. Joining Keller Williams Luxury has enabled Declan and his partner Denitsa to build their team, The Home Factor, and leverage participation in a global brand. Declan is a source of neighborhood and community information that's intimate and deep, helping him provide unparalleled service which has allowed him to receive top-producer status on multiple occasions. Declan hosts 2 popular real estate insiders podcasts, “Let’s Talk, with Declan Spring” and ”The BRIDGE Association of REALTORS® Podcast“ as part of his commitment to being of the greatest possible value to both his clients and the professional community alike.

The Home Factor Mission Statement: Guiding and inspiring people to increase their financial stability and love of life through well designed home ownership.

Overseen successful transactions of over 300 properties valued at over $200M

Our listings sell an average of 25% over list in an average of just 15 days

Extraordinary Service

They are known for their single-minded loyalty, purpose, and the focus they give to each of their clients. Declan and Denitsa strive to improve the quality of people’s lives when they are considering buying or selling a home. This is achieved through careful listening and sound real estate advice.

Exceptional Marketing

As a former professional photographer specializing in residential photography, Declan has an eye and a gift for bringing out the best in each home. His clients have said, “He really knows how to put a house together.” With more than a decade of experience in multiple types of markets and construction styles, Declan is confident, yet easy-going – he is highly-organized, answers questions promptly and reviews documents thoroughly. Denitsa, with her background as an image consultant and esthetician, brings a quality of style that embraces the timeless yet is completely on-point with modern trends. Together, Declan and Denitsa are methodical and patient, with their fingers always on the pulse of an evolving and dynamic market.

Integrity and Human Connection

Rest assured that Declan and Denitsa will negotiate with integrity on your behalf, solve problems creatively, and manage the numerous details to achieve a successful end result. Referrals are the cornerstone of Declan and Denitsa’s business. Many of their clients stay in contact through the years and refer them to family and friends. It is an honor and absolute joy for them to make meaningful, long-term connections throughout the East Bay and beyond.

Deep Roots and Expertise, with a Worldly Perspective

Declan is an Irish-born, long-time resident of the East Bay. Having traveled, lived, and worked all over the world, he chose to call the Bay Area home because it stands out as an incredible place to live and raise his kids.

A Bulgarian-born lover of the Bay Area, Denitsa has been engaged in a variety of outreach programs to make the world a better place one consciously selected project at a time. Her decision to make the East Bay her home was deeply intentional and is a reflection of her faith in the quality of East Bay life.

Denitsa became a licensed Realtor in 2021 following a successful career as a licensed esthetician and simultaneously as an image consultant, a passion of hers following graduation from Fashion Styling at City College, San Francisco. With her keen eye for design, and training in the fashion industry, Denitsa quickly became the interior design specialist and listings project manager for The Home Factor. As of March 2024 Denitsa is a certified Feng Shui Consultant. Feng Shui is Chinese traditional art and science that is used to balance and harmonize one’s environment.

Let us inspire and guide you with our mindful approach to real estate.